How to increase CTR

Python

Anybody know of any good techniques for increasing clickthrough rates...

I know that positioning is a vital part of it and perhaps colour is but are there any other ways to encourage users to click on adverts?

CannonBallGuy

On another webmaster forum that used to be very popular and active, the adverts were made to stand out using really strong, contrasting colours byt the new owners when they took over the site.
It made loads of people leave, and now the forum is gone and the url just leads you to the new owners original domain related forum (which I'm pretty much boycotting because they completely destroyed the webmaster forum community that I loved so much...).

Python

Yeah dont worry I dont plan on making the ads really odd looking and multi coloured just for attention...

CannonBallGuy

Good. But that said, I'm thinking that a solid, 1px, red border around the adverts as a whole could be good...

Python

Yeah maybe...

I might try out some looks over the next few weeks and see if there are any major differences in the amount of clicks... trial and error basically