1&1 Internet Adds Private Domain Registration at No Charge

CannonBallGuy

Source: http://www.w3reports.com/index.php?itemid=1116

1&1 Internet, Inc., the world’s largest Web hosting company by known servers, is giving its customers increased power to secure their personal address on the Web by including private domain registration in each of its domain registration packages and all shared hosting plans at no additional cost.
The initiative is part of an aggressive campaign 1&1 has undertaken that, according to company Chairman Andreas Gauger, is intended to “change the domain registration industry” by offering the most feature-rich domain registration packages available at the lowest prices on the market. Currently, most Web hosting and domain registration companies charge upwards of $9 per year for private domain registration.

“We don’t feel we should charge our customers money to ensure that their domain information stays secure with us, and thanks to our size and strength in the industry, we don’t have to,” Gauger said. “1&1 has always offered Web hosting and domain registration packages with the absolute most features for the lowest prices. Private registration is just one of the latest tools people will get as a standard offering when they choose us.”

After more than 10 years of steady growth in Europe, where it is one of the largest and most widely recognized IT companies, 1&1 brought its most-features-for-the-money approach to the United States in late 2003 by offering one of its best Web hosting packages free for three years—a $1500 value. Since then the company has quickly ensconced itself as one of the country’s 10 largest Web hosts and continues to grow rapidly, thanks to very aggressive marketing and pricing so competitive it continues to have a ripple effect on the entire Web hosting market in the U.S.

For its current domain registration campaign, 1&1 significantly increased the features available with each of its various domain registration plans and added a host of others while maintaining current pricing structures. In addition to private registration, 1&1’s various domain registration plans now include such other security and technical advantages a waived ICANN fee, advanced Spam filtering, free DNS management, domain forwarding, domain locking and 200 email aliases -- along with 24/7 toll-free technical support. The packages also feature a 1GB email account, three free starter pages, 1&1’s easy-to-use WebsiteBuilder software and advanced marketing features ideal for SMB’s such as Hello Engines!, which enables a Web site to be listed with search engines, and Ranking Toolbox, to increase the rank of a Web page within search engines.

“We want to change the domain registration market the way we changed the Web hosting market--with competitive pricing and inclusive packages,” Gauger said. “The additional tools and resources we are now including as standard in our domain registration plans are things that most other companies charge extra for. We firmly believe in providing the most value for the money. This business model is the reason we have grown so steadily over the years, and it will be the foundation for our future growth as well.”

For more information, contact 1&1 at www.1and1.com or 1-877-GO-1AND1 (1-877-461-2631)